End Allergies
Together: Give & Go

End Allergies Together (E.A.T.) is an advocacy group that funds research looking for a cure for food allergies from peanuts to shellfish and everything in between. They asked BBDO for a simple handle people could remember when they are presented with an allergic reaction emergency. From that, Give & Go (Give Epinephrine, Go call 911) was borne. We created a video to introduce the concept around the beginning of the new school year in 2018.

Art Director: Shayne Alexander / Creative Director: Judd Counsell / Director: Jared Lapidus